Femme Joop!

Femme Joop! is a fragrance that commits fully to opulence, wearing its sweetness like a statement rather than an apology. Michel Almairac has constructed something deliberately lush here—a floral arrangement that refuses restraint, where Bulgarian rose and jasmine intertwine with a honeyed warmth rather than the crisp brightness you might expect from the prominent neroli and bergamot in the top notes. What distinguishes this from pure sickly florals is the civet-and-musk foundation, which introduces an animalic earthiness that prevents the composition from becoming purely dessert-like. There's an almost powdery quality to the orange blossom and lily of the valley heart—this is the scent of a woman who wears her sensuality with confidence, who gravitates towards vintage perfumery's unapologetic richness. The vanilla and tonka bean amplify the amber accord to create something that feels distinctly 1980s in its maximalism, a fragrance that fills a room before you do. You'd wear this in winter, perhaps to an evening event where subtlety isn't the objective. It's the olfactory equivalent of a woman in red lipstick and statement jewellery—not for those seeking to blend into the background, but for those who understand that fragrance can be architecture, presence, and personality all at once.