Marc Jacobs
A unique visual signature based on accords, character, and seasonality
The banana flower emerges with green, almost sappy freshness—nothing ripe or creamy, more like biting into the stalk of an unfamiliar plant. Within moments, a subtle sweetness threads through, but it's hesitant, building gradually rather than immediately declaring itself.
The floral centre finally anchors itself as jasmine softens into the macadamia's buttery warmth, creating an almost nutty, creamy middle note that's distinctly savoury-sweet rather than purely confectionery. The banana flower retreats into the composition, now serving as sweetening agent rather than protagonist.
Vetiver and sandalwood establish a pale, woody framework, their grain-like texture sitting beneath a fading jasmine and that persistent green accord. What remains is subtle and close-to-skin, requiring you to lean in to fully appreciate it—a fragrance that ends not with a flourish but with a lingering question mark.
Daisy Wild arrives as a peculiar collision between fruit-forward sweetness and floral restraint—a fragrance that never quite settles into a single identity, which is precisely its appeal. Sonia Constant has orchestrated something genuinely unexpected: the banana flower opening is neither creamy nor tropical, but rather green and almost vegetative, the way a freshly cut stem smells before the sweetness emerges. This immediately complicates the expected trajectory of a Marc Jacobs fragrance, suggesting something more considered than the house's typical fruity-floral template.
The jasmine-macadamia pairing in the heart is where Daisy Wild reveals its cunning architecture. Rather than allowing jasmine's indolic depth to dominate, the macadamia nut introduces a soft, buttery roundness that sits somewhere between gourmand and genuinely creamy—never quite reaching dessert territory, but refusing the restraint of a purely floral composition. This is intimate fragrancing, something designed for close proximity, for knowing it's there rather than announcing its presence.
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3.3/5 (173)