Burberry
Burberry
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A unique visual signature based on accords, character, and seasonality
The berry quartet hits immediately—a burst of strawberry and sour cherry that's both sweet and sharp, undercut by blackcurrant's almost catty edge. There's a fizzy, effervescent quality here, like pink champagne or crushed fruit over ice, with just enough acidity to keep your nose engaged rather than overwhelmed.
As the fruit recedes (though never fully disappears), jasmine emerges with its heady, narcotic warmth, whilst violet introduces an oddly retro powderiness that shouldn't work but absolutely does. The peony adds a watery, green transparency that prevents the florals from becoming too heavy, creating this curious balance between lush and clean that defines the fragrance's middle hours.
What remains is surprisingly quiet—a soft musk that sits close to skin, wrapped in barely-there amber warmth and the faintest impression of dry woods. The berries have long vanished, leaving only a subtle, skin-like sweetness that feels intimate and personal, like expensive body lotion lingering after a shower.
Francis Kurkdjian's Burberry Her is a study in controlled chaos—a riot of berry fruits that somehow never tips into juvenile sweetness. The opening salvo of strawberry, sour cherry, and blackcurrant creates an almost jammy intensity, but there's a tartness here, a lifted quality that keeps it from collapsing into confectionery. This isn't your typical fruity floral fodder; the berries maintain a fresh-picked sharpness, as though Kurkdjian crushed them with the stems still attached.
What makes Her genuinely interesting is how quickly those white florals assert themselves. The jasmine arrives with its indolic richness intact, whilst violet adds a powdery, almost lipstick-like texture that grounds the fruit in something more sophisticated. Peony floats somewhere between them, lending an aqueous, green-petal freshness. This interplay—ripe fruit against clean florals—creates a push-pull tension throughout the wear.
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